Image Source: The Washington Post
In a bid to cater to the rising demand for nutritious beverages, Starbucks has launched a new line of starbucks protein drinks that promises to offer both indulgence and health benefits. The specialty coffee chain introduced its Protein Lattes and Protein Cold Foam drinks on September 29, presenting customers with opportunities to enjoy drinks enriched with protein while savoring their favorite flavors.
Exciting Flavor Options for Customers
Starbucks has unveiled four distinct flavors for its new protein lattes:
- Sugar-Free Vanilla Protein Matcha: This matcha latte combines unsweetened matcha with protein-boosted milk and sugar-free vanilla syrup, delivering between 28 to 36 grams of protein per grande size.
- Sugar-Free Vanilla Protein Latte: An espresso beverage that pairs sugar-free vanilla syrup with protein-boosted milk, containing between 27 to 29 grams of protein.
- Protein Matcha: Made with unsweetened matcha and classic syrup, this option also features protein-boosted milk for a high-protein experience of 28 to 36 grams per grande.
- Vanilla Protein Latte: This delicious latte includes espresso, protein-boosted milk, and sweet vanilla, offering 27 to 29 grams of protein.
Protein Cold Foam Drinks Add a New Twist
Along with the lattes, Starbucks introduced Protein Cold Foam Drinks, which allow even greater customization with the addition of protein-rich foam. Flavors available include:
- Iced Banana Cream Protein Matcha: A refreshing option featuring unsweetened matcha and classic syrup topped with Banana Protein Cold Foam, packing 24 grams of protein.
- Iced Vanilla Cream Protein Latte: A delectable latte topped with Vanilla Protein Cold Foam, providing 26 grams of protein.
- Chocolate Cream Protein Cold Brew: A signature cold brew coffee enhanced with layers of Chocolate Protein Cold Foam, sweetened with vanilla syrup containing 19 grams of protein.
Customers looking for a protein boost can also customize any drink made with milk by substituting regular milk with protein-boosted milk for an additional $1, offering an extra 12 to 16 grams of protein.
Starbucks’ Menu Modernization Efforts
Tressie Lieberman, Starbucks’ global chief brand officer, stated, “As we continue to get back to Starbucks, we’re focused on modernizing our menu with innovative, relevant, and hype-worthy products that will resonate with our customers.” The new protein beverages are part of a larger strategy to adapt to changing consumer preferences towards health and wellness.
Starbucks is also undergoing significant changes, including the closure of over 400 underperforming locations and the reduction of approximately 900 jobs. This restructuring is essential to create a conducive environment for customers and partners alike.
Conclusion: A Step Towards Healthy Choices
With the introduction of starbucks protein drinks, the coffee giant is not only expanding its menu but also reinforcing its commitment to health-conscious offerings. Whether you opt for a Protein Latte, a Protein Cold Foam drink, or customize your beloved beverages, these new options provide delicious ways to meet your protein needs while enjoying your daily caffeine fix. As part of Starbucks’ effort to resonate with health-oriented consumers, these innovative drinks promise to create buzz among coffee enthusiasts everywhere.
FAQ
What are the new protein drinks at Starbucks?
The new offerings include Protein Lattes in various flavors and Protein Cold Foam drinks, all enriched with protein to meet health-conscious consumers’ needs.
How much protein do the new drinks contain?
Depending on the drink, customers can enjoy between 19 to 36 grams of protein per grande size, particularly with the new lattes and cold foam options.
Can you customize existing Starbucks drinks with protein?
Yes, customers can substitute regular milk for protein-boosted milk in any hot or iced beverage for an additional charge to enjoy extra protein.
Why is Starbucks introducing these protein drinks?
The introduction of protein drinks is part of Starbucks’ strategy to modernize its menu and respond to increased consumer interest in health and wellness options.
When did Starbucks launch the new protein options?
Starbucks launched its new protein drinks on September 29, as part of its ongoing menu evolution.
