Image Source: PokerNews
Twitch poker legend Lex Veldhuis has officially found a new home after joining GGPoker as the company’s Global Streaming Ambassador. The announcement, made on November 3, 2026, ends months of speculation about the Dutch professional’s next major partnership.
Veldhuis became one of the most recognizable faces in online poker through his hugely popular Twitch broadcasts. With approximately 330,000 subscribers, he has built one of the largest audiences in poker streaming and developed a loyal community around his tournament sessions, commentary, and entertaining personality.
Twitch Icon Lex Veldhuis Begins a Powerful New Chapter
The move follows Veldhuis’ decision to leave PokerStars in January after 15 years with the company. His departure came as a surprise to many fans, particularly because he had long been associated with the PokerStars brand and was one of its most prominent streaming personalities.
That relationship has now been replaced by a fresh alliance with GGPoker, which has assembled an increasingly impressive roster of ambassadors. The team is headlined by Daniel Negreanu, another former PokerStars Team Pro who joined GGPoker after becoming a free agent in 2019.
Negreanu welcomed Veldhuis to the organization, highlighting the qualities that made him an attractive addition to the GGTeam lineup. He praised the Dutch player’s passion for poker, exceptional work ethic, and ability to connect with fans around the world.
Why GGPoker Was the Perfect Fit
Veldhuis said the partnership felt like a natural fit for both himself and his community. According to a company press release, he had already been playing exclusively on GGPoker over the past year and was impressed by its software, tournament fields, and overall scale.
“I’m really excited to officially join GGTeam as Global Streaming Ambassador and begin this new chapter,” Veldhuis said. He added that the platform had renewed his enthusiasm for playing and grinding, while the company’s ambition and focus on innovation convinced him to become part of its future.
The partnership also gives GGPoker a major boost in the competitive online poker streaming space. While the platform already has several high-profile ambassadors, Veldhuis offers a distinct combination of experience, entertainment value, and direct access to a large Twitch audience.
- Veldhuis has around 330,000 Twitch subscribers.
- He left PokerStars after a 15-year relationship.
- He joins GGPoker as Global Streaming Ambassador.
- He has more than $700,000 in live tournament cashes.
- He is returning to regular multi-table tournament streaming.
Streaming Return Adds Fresh Energy to Online Poker
Veldhuis was largely inactive from streaming during 2025, making his return especially significant for fans of live online poker content. He has now resumed playing multi-table tournaments on GGPoker, offering viewers the chance to follow his progress on one of the world’s biggest poker platforms.
Although he is best known for his online tournament broadcasts, Veldhuis has also enjoyed success in live poker. He has competed in major tournaments, appeared on televised high-stakes cash game programs, and played in notable productions including the PokerStars Big Game and High Stakes Poker.
His live tournament earnings have surpassed $700,000, adding competitive credibility to his role as an ambassador. Rather than serving only as a promotional figure, Veldhuis is expected to remain active at the tables while producing content for his established audience.
What the Partnership Means for Poker Fans
For viewers, the agreement promises more regular access to one of poker’s most experienced and entertaining streamers. Veldhuis’ broadcasts have traditionally combined serious tournament strategy with humor, personal interaction, and an approachable style that appeals to both new players and longtime enthusiasts.
For GGPoker, the deal strengthens its position in a crowded market where streaming and creator-led content are increasingly important. The company gains a proven broadcaster with a global following, while Veldhuis gains a platform he already knows well and believes can support the next stage of his career.
The partnership represents more than a simple brand change. It marks the beginning of a new era for Veldhuis, who is returning to the spotlight with a major online poker operator behind him. With his Twitch community watching closely, his next chapter could become one of the most closely followed stories in poker streaming.
Frequently Asked Questions
Who is Lex Veldhuis?
Lex Veldhuis is a Dutch professional poker player and one of the most popular poker streamers on Twitch. He is known for online tournament broadcasts and appearances in televised poker games.
What is Lex Veldhuis’ new role at GGPoker?
Veldhuis has joined GGPoker as its Global Streaming Ambassador. His role will involve playing online poker, creating content, and engaging with the company’s global community.
How many Twitch subscribers does Lex Veldhuis have?
Veldhuis has approximately 330,000 Twitch subscribers, making him one of the most prominent poker streamers in the world.
When did Lex Veldhuis leave PokerStars?
Veldhuis announced his departure from PokerStars in January 2026 after a 15-year association with the brand.
What games does Lex Veldhuis typically play?
He primarily plays multi-table tournaments online and live cash games, while also participating in major live poker events.
