Image Source: Entertainment Weekly
The eagerly awaited Season 28 of Big Brother is set to premiere tonight, July 9, 2026, at 8 p.m. ET. Fans are buzzing with excitement as the new season promises to bring the best of social strategy and dramatic twists. This season, titled “Time Trip,” introduces 14 new houseguests competing for a grand prize of $750,000.
What to Expect in Season 28
This season of Big Brother is touted to be the biggest one yet, with a theme that will transport viewers across different eras. The house will feature vintage aesthetics from the ’80s, futuristic decor, and unique challenges designed to keep both houseguests and viewers on their toes.
Big Brother challenges participants to engage in head-to-head competitions, perform strategic nominations, and navigate the social dynamics among themselves to avoid eviction. With nearly 90 days of competition ahead, audience members can look forward to intense gameplay broadcast live via CBS and streaming on Paramount+.
A Sneak Peek of the New Cast
- Chuk Anyanwu, 27, a supply chain analyst from Dallas, Texas
- LaTrice Verrett, 57, a boutique salesperson from Kankakee, IL
- Melody Morris, 24, a corporate game show host from Thornton, CO
- Kamuela “Kamu” Kirk, 32, an MMA fighter from Phoenix, AZ
- Jason De Puy, 35, a Drag Queen and “RuPaul’s Drag Race” alum from San Francisco
Other houseguests include game show hosts, financial analysts, and more, with additional surprise contestants expected to enter the house as the season unfolds.
How to Watch Big Brother Live
Mark your calendar because tonight is the night! Tune into CBS at 8 p.m. ET to catch the premiere of Big Brother 28. Julie Chen Moonves returns as the host, guiding viewers through the twists and turns of this action-packed reality TV show. Can’t catch it live? Premium subscribers can stream on Paramount+ while those with the Essential plan will have access the following day.
After the premiere, fans can enjoy new episodes every Wednesday and Sunday at 8 p.m. ET, with special episodes on Thursdays featuring live evictions.
Join the Buzz!
Fans are already discussing potential strategies and alliances on social media, with early favorites emerging even before the first episode airs. The excitement surrounding the “Time Trip” theme is palpable, as houseguests will navigate not only strategic gameplay but also more creative and fun-themed twists throughout the season. As the fans gear up for an electrifying season, it’s clear that Big Brother continues to dominate the reality TV scene.
FAQ
What time does Big Brother come on tonight?
Big Brother 28 premieres tonight, July 9, 2026, at 8 p.m. ET on CBS.
How can I watch Big Brother Season 28?
You can watch it live on CBS or stream it the following day on Paramount+ for Essential subscribers.
Who are the new houseguests in Big Brother 28?
The season features 14 new contestants, including an MMA fighter, game show hosts, and other diverse personalities competing for the grand prize.
What is the theme of Big Brother 28?
The theme is “Time Trip,” incorporating aspects from different decades with themed twists and challenges throughout the season.
When will new episodes air after the premiere?
New episodes will air on Wednesdays and Sundays at 8 p.m. ET, with special eviction episodes on Thursdays.
